Apps and gadgets are a big part of the health and fitness business, and wearables are combo of both. Fitbit, founded in 2007 with its headquarters in San Francisco, is one of the leading producers of wireless enabled wearable technology. It is an American company known for activity tracking products such as number of steps walked in a day and quality of sleep.

Recently, Fitbit announced the release of the Alta HR (heart rate) tracker, a feature many people had been asking for. The following article talks about the update:

Fitbit’s new Alta HR activity tracker brings a heart rate monitoring update to the original – The Verge

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Fitbit announced the Alta HR today, an update to last year’s Alta that adds heart rate sensors to the bracelet-like activity tracker. A brief refresher on the Alta: it’s one of Fitbit’s more stylish trackers, and has a tap-sensitive, OLED display and five-day battery life. It tracks steps and sleep and shows notifications from the smartphone, but Fitbit says the number one request it got from customers was an Alta with continuous heart rate tracking. And so, here it is.

Fitbit’s new Alta HR activity tracker brings a heart rate monitoring update to the original – The Verge

Even though 2016 wasn’t a stellar year for Fitbit as far as revenue, they have hit a home run with the Alta HR. Part of the reason is that it is the world’s slimmest device to feature continuous heart rate tracking. Some of the other impressive features are a seven day battery life, automatic exercise recognition, and interchangeable bands that can match any occasion.

This video highlights the Fitbit Alta HR:

 

What is the cost for this wearable heart rate tracker? It is going to be $20 more than the original, but the time spent on the technology and making the sensor so small is the reason. Other upgrades for the Fitbit Alta HR is the sleep tracking mode. Using the heart rate sensor to track sleep cycles, the sleep graph now shows metrics for awake, REM, light sleep and deep sleep cycle.

They did skip a few features with the Alta HR that were on the previous device, the Charge 2, such as guided breathing, workout recording, VO2 Max tracking, and Connected GPS for running with a smartphone. Their focus with the newest version is on well being so the average user can track the basics.

The following post discusses the cost for ordering a Fitbit Alta HR:

Fitbit Alta HR guide: World’s slimmest 24/7 heart rate tracker explained

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The Fitbit Alta HR is available to pre-order on Fitbit’s store now, and should be available on Amazon within a few weeks. It’s set to cost $149.95 with the Special Edition weighing in at $179.95, putting it between the original Alta and the more advanced Charge 2.

Read the full post here:  Fitbit Alta HR guide: World’s slimmest 24/7 heart rate tracker explained

There are other companies offering health and fitness wearables, such as Garmin Vivofit and the Apple Watch, so I would imagine there will continue to be new developments in this exciting area. Providing a way for people to buy in and track their own health is a big part of getting our country back into shape.